Click Here for the Secret Ingredient

The secret ingredient is your desire to actually do something about it. To take action, to believe that it’s worthwhile, to confront what feels like a risk but really isn’t. The secret ingredient is to ignore excuses, abandon procrastination and stop looking for proof.

This is from a Seth Godin manifesto published over at Hugh Macleod’s Gaping Void site (added bonus: a cartoon).

The older I get the more I begin to see that there really is little risk to acting on a new idea or trying to realize a dream. “Risk” is much more defined by our personal inner fears. It’s the little devil (or angel) on our shoulder telling us we either aren’t ready for the challenge or that somehow it’s not what “nice” people do and we should really accept the status quo.

Seeking proof for your new ideas will also be a deal killer because it’s lots easier to find evidence of why something will fail rather than why it will work.

Via Garrick.

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